C.J. Hayden: Just Say No

A new article from practice-building whiz, C.J. Hayden:  “Want More Clients? Just Say No!”  Starts like this:

Much of the popular wisdom about how to succeed as an independent professional seems to center around saying yes…

Here are six examples of situations where you may want to consider saying no:

1. New clients who don’t fit into your niche.

2. Networking with people who have no connection to your niche.

3. Clients who take more effort to pursue than their business is worth.

4. People and organizations who ask for your time but do nothing for you.

5. Ads, promotional schemes, and exhibit space that don’t fit your budget.

6. Flavor-of-the-month marketing approaches.

Details/explanation at Get Clients Now.